Despite record deliveries in the U.S., tight supplies cost Audi of America sales of several thousand units last year, its top executive says.
And while a weakened euro and struggling European economy could free up additional capacity this year, some component constraints likely will continue to put a crimp in the vehicle pipeline to North America. Last year, the brand sold 117,561 vehicles in the U.S., up 15.7% from 2010 levels and easily outpacing the industry’s overall 10.2% light-vehicle gain, according to WardsAuto data.
But the marque could have done even better, contends Audi of America President Johan de Nysschen.
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