U.S. car buyers are expressing growing interest in diesel engines, a Bosch executive says.
Lars Ulrich, director-diesel systems marketing, tells WardsAuto in an interview at the auto show here that Bosch predicts diesel engines will capture 10% of U.S. light-vehicle market by 2015. That's more bullish than a forecast by Baum and Associates that predicts diesel’s market share will reach only 6.5% by 2015. J.D. Power & Associates forecasts diesel penetration will grow to 7.4% by 2017.
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