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The competition in the luxury car market in the U.S. had always been a close one but the first quarter had BMW winning with just 36 more delivered units than Mercedes-Benz. BMW’s sales were boosted by a redesigned 3 series and an 18% increase in March sales. It is believed that this intense rivalry will continue through

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BMW leads Mercedes in U.S. by just 36 vehicles after 18% March gain

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