August 1, 2006- Volkswagen of America, Inc. today reported July sales of 22,627, a 5.0% increase over prior year July sales of 21,553.
Signifying Volkswagen’s return to its roots, the Rabbit posted July sales of 2,109. This is the highest monthly Golf/ Rabbit sales figure since 2002. The Rabbit’s unique combination of “Volks-pricing”, standard features, and iconic branding have succeeded in attracting new prospects, and buyers, to the Volkswagen brand.
Volume carlines, such as Jetta and Passat, continue to gain momentum in the marketplace. Year-to-date, Jetta is up 13.5% over 2005 levels, while Passat posted a year-to-date increase of 50.1% over 2005.
Year-to-date sales for the Volkswagen brand reflect an increase of 17.3% (138,672 units for 2006, as compared to 118,257 units for 2005). Shown below is the model-by model breakdown for July, and year-to-date, for the Volkswagen brand.
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