Lexus' 552-hp V-10 halo car, the LFA sports coupe, drives into the sunset at an awkward time for the luxury brand. During the LFA's two-year production run, which ended Dec. 14, it was positioned as the ultimate expression of Lexus quality and performance -- and carried a $375,000 sticker to match. The limited edition of 500 hand-built units sold out even before production began in December 2010.
But as Lexus struggles to reinvent itself as an emotional, pulse-pumping brand, the lineup loses the head-turning speed demon that spurred the image makeover in the first place.
Lexus executives concede they need a new halo.
Read Article