Ford Motor believes it can win premium brand customers in Europe with the Edge large SUV, which will go on sale in the region late next year.

The Edge will be aimed at "affluent" customers considering medium-sized SUVs such as the Audi Q5 and Volvo XC60, but looking for more space, Ford of Europe's head of sales and marketing, Roelant de Waard, said at the SUV's European press launch here on Tuesday.

2015 Ford Edge Photo Gallery

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Ford Says Skipping Over Japanese And Targeting Germans With New Edge Is Key In Europe

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