The Audi R8 e-tron, launched in series-production trim to much fanfare at the 2015 Geneva auto show, is already dead. The company has pulled the plug on its all-electric tech showpiece and is in the process of delivering the last few units before production stops for good.

It’s a curious ending to the ambitious, high-profile project. After last year’s Geneva debut, the car was wheeled out once more two months later when it served as a showcase for autonomous driving at the CES Asia technology show in Shanghai. Then silence fell.

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Tony Stark Coolness Not Enough? Audi Pulls The Plug On R8 e-tron After Only 100 Units Sold

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