Chrysler Group
reported sales for April 2007 of 193,104 units; up 2 percent compared to
April 2006 with 190,095. All sales figures are reported unadjusted.
"Chrysler Group increased sales in April based on a solid retail
performance - despite two less selling days than in the previous year and a
challenging market environment," said Steven Landry, Executive Vice
President - NAFTA Sales, Global Marketing, Service and Parts. "Driven by
the continuously strong Jeep Wrangler and the new Jeep Patriot, sales for
the Jeep brand were up significantly by 29 percent."
Jeep Wrangler and Wrangler Unlimited posted sales of 10,776 units, up
75 percent compared to April 2006 with 6,154 units. The Jeep Patriot
continued to gain momentum and finished April with sales of 2,904 units, up
38 percent from March 2007. The vehicle is one of Chrysler Group's recently
introduced fuel- efficient offerings that achieve 30 miles per gallon or
better in highway driving.
Driven by Chrysler Group's "National Minivan Month" in April, sales of
the Chrysler Town & Country increased 24 percent compared to the previous
year and posted sales of 15,701 units. Dodge Caravan and Grand Caravan
finished the month with an increase of 2 percent compared to April 2006 and
sales of 23,095 units.
The Dodge Ram pick up truck increased year-over-year sales by 2 percent
with sales of 31,503 units in a highly competitive segment and on the heels
of an already successful first quarter.
The Chrysler Sebring Sedan posted sales of 6,111 units in April, up 56
percent compared to the previous year. The all-new Chrysler Sebring
Convertible started with more than 1,400 units into its first month of
availability. The redesigned Sebring Convertible offers what no other
convertible has offered before - three automatically latching convertible
top options: vinyl, cloth and a body-color painted steel retractable hard
top, all of which can be retracted with a push of a button on the key fob.
With the continued pressure on gas prices Chrysler Group's incentives
in May will focus on the company's full line of cars and small and compact
SUVs with the launch of the 'Maximize Your Miles' program. The program will
communicate the vehicle's fuel economy message across all three Chrysler
Group brands. A key part of it will be low rate finance and additional
bonus cash which will give customers a great package.
Chrysler Group finished the month with 482,786 units of inventory, or a
60-day supply. Inventory is down by 18 percent compared to April 2006 when
it was at 586,263 units.