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Looking out from a balcony above the Volkswagen pavilion at the Frankfurt auto show, Klaus Bischoff, chief designer for the VW brand, surveyed his creations.

Mr. Bischoff, who has helped define VW’s design language, from the smiley face on the electric concept E-Up to the swoopy lines of the Passat CC to the stubby, uncluttered body of the new Golf, was dressed in a conservative suit. He spoke about his affection for America. “Designing cars specifically for the American market will pay off for Volkswagen,” he said. “At the moment, not one of those is being built. Our cars now are built for European roads. In the moment, we struggle. But wait.


2009 Frankfurt Auto Show Photo Gallery

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