McLaren boss Ron Dennis bares the truth behind his company’s decision to build road cars. At the Autosport Awards where he was presented with a lifetime achievement award, Dennis mentioned being inspired by Ferrari’s success and looking at how the change will provide long-term gains to the company as being among the reasons.
Of course, the decision cost the team its exclusive deal with Mercedes. Dennis says that it really is about the “development of the brand.” He talked about its great partners, which includes Mercedes-Benz, that have been “phenomenally strong.”
Read Article