'Dick Colliver, executive vice president of American Honda Motor Co., said in January that Honda expected to sell 50,000 Ridgelines this year. As of the end of November, Honda had sold 36,000.Dick Colliver, executive vice president of American Honda Motor Co., said in January that Honda expected to sell 50,000 Ridgelines this year. As of the end of November, Honda had sold 36,000.'
Source: MSN
Even though it just won Motor Trends 'Truck of the year' award (one of the best awards money can buy in our opinion, Honda would much rather have a sales success on their hands, than a golden caliper in a trophy case.
It's not a bad truck in our opinion, just ugly as all get out and a real stretch for the Honda brand.