Marketing and advertising is such an important component to making a product successful. When you think of great commercials, the Apple 1984 commercial is right there at the top.
But when the ad award history books are written we predict these will be right up there.
Credit the talented Kerri Martin (Formerly responsible for the success of the MINI and the official keeper of automotive cool) and VW's Crispin's ad agency for these gems.
Message to VW Execs: Give her a raise because you're not paying her enough and whatever you do, don't let anyone steal her away.
We have all three ads so don't forget to check out all three.