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Tags: Ford, Taurus

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20% of Ford dealers still call the Taurus, “Five Hundred”
We’ve always thought it was a stupid of Ford to rebadge the slow selling Five Hundred as the Ford Taurus and advertise that they were reviving an icon in American history. More like they were just rebadging a slow selling model with an icon name. Well surprise-surprise, sales of the model are still really sluggish.

However, the problem remains within the Ford dealerships. According to CNW Marketing Research, about twenty percent of Ford’s sales team is still calling the 2008 Ford Taurus a “Ford Five Hundred.” About 60 percent of the sales force... Read Article
20% of Ford dealers still call the Taurus, “Five Hundred”



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sold2earlysold2early - 9/18/2007 10:07:02 AM
+2 BoostDrop the Boost Up the Boost
They can call it anything they want; nobody's paying attention anyway.

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CatsmeowCatsmeow - 9/18/2007 12:56:10 PM
+3 BoostDrop the Boost Up the Boost
Polishing crap doesn't make it gold- it's just shiney crap

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Bmw8terBmw8ter - 9/18/2007 3:42:04 PM
+1 BoostDrop the Boost Up the Boost
I'm sure an even greater percentage keep calling the "Ford Taurus X" the "Freestyle". It's one thing to duplicate across different name brands, but Ford sure broke the mold when they decided to duplicate a vehicle already existing in their line up.

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Htay7500Htay7500 - 9/18/2007 7:07:43 PM
+1 BoostDrop the Boost Up the Boost
rockerrocker - 9/20/2007 9:40:52 AM
+1 BoostDrop the Boost Up the Boost
Why even waste the time writing an article like this? It has no meaning or value to the auto industry or the world in general.

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