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In the face of sales that are down across the board from last year, Acura is taking a closer look at niche products to raise the brand’s profile.

Through August, Acura’s sales were down 7.8 percent against 2006 numbers, despite the addition of RDX crossover and its 15,000 plus sales, prompting executives to speculate that a CL coupe replacement may be in order, or some kind of retractable hardtop convertible.



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Acura Focuses on Niche To Bolster Lineup

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