The advertising firm working for Audi should be applauded for the in your face approach they have taken in bringing the Audi message to the masses.
AutoSpies.com has featured the "Meet the Beckers" web videos along with several of the Audi commercials including the A4 ads that required a magnifying glass to read the fine print and the Super Bowl ad featuring the new A6.
The commercial for the Q5 however takes the cake in my opinion as it smacks squarely in the face of Lexus. The message is clear but discretely subtle at the same time. The suggestion of identity theft is brilliant in its implications that driving a Lexus negates your identity.
Perhaps I am reading too much into it, but I think it is incredibly clever.
Take a look and let us know what you think.
2009 BMW Z4 Gallery
2009 Geneva Auto Show Gallery
Also, don't forget to upload your photos while on the go by sending them to Mobile@AutoSpies.com