“It's water under the bridge," says Chris Thomason, chief engineer for the Cadillac ELR plug-in electric coupe that goes into production in the fourth quarter and on sale in first-quarter 2014.
Thomason is responding to questions asking why Chevrolet introduced General Motors' first extended-range electric vehicle, the Volt, before Cadillac could market a version of the car. The Volt turned out to be a high-priced ($40,000) limited-edition model, which seems more in character with Cadillac's luxury offerings.
"I won't throw stones,” he says. “But the mentality of management at the time (the Volt came out) was focused on fuel-free technology on a global basis, considering the cost of fuel. We had one global brand at the time, Chevrolet. Now we have two with Cadillac."
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