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Chrysler Sales Down 1% But Mecedes Benz Drops 6% In June
DaimlerChrysler AG, the third largest U.S. auto maker, today reported total group sales of 202,936 passenger vehicles in the U.S. for June 2007, a 2 percent decrease compared to June 2006. All sales figures in this release are on an unadjusted basis unless otherwise noted.
Chrysler Group Reports Sales of 183,347 Vehicles, a 1 Percent Decrease for June 2007
Mercedes-Benz USA Reports Sales of 19,589 Vehicles, a 6 Percent Decrease for June 2007
Chrysler Group, consisting of the Chrysler, Jeep(R) and Dodge brands, posted sales of 183,347 vehicles in the U.S., a 1 percent decline in June. Spurred by the "Maximize Your Miles" ad campaign which highlights the fuel efficiency of its new cars and small SUVs; Chrysler Group combined car sales increased 55 percent for the month. In addition, led by the sales momentum of the Jeep Wrangler, total Jeep brand sales rose 19 percent in June. Following its most aggressive product launch in company history of 10 all-new vehicles in 2006, Chrysler Group continues its product offensive with the launch of eight all-new vehicles in 2007.
MBUSA's sales highlights for the month include gains from the entry-level of the Mercedes portfolio, the C-Class, to its high-end CL-Class. Compared to June of last year, C-Class sedans posted a 12 percent increase (4,776 vs. 4,250 units), and CL-Class coupes recorded a 322 percent jump (266 vs. 63 units). Year-to-date, MBUSA recorded its best first-half of the year ever with 118,240 units sold in the first six months of the year, a 3 percent increase over the same period last year.