The big shots of Chrysler, CEO Bob Nardelli along with Jim Press and Tom LaSorda, have a different vision of Chrysler than what is considered as being one of the ‘Big Three.’ In a recent interview with The Detroit News, the three spoke of a Chrysler that will be smaller, partner with others and will built fewer but higher quality products.
Chrysler has “a long way to go” but is on the road to profitability, Nardelli said. “Getting there will require being smaller.”
Jim Press believes that by not aiming to be the biggest, Chrysler can...
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