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Cracking the Chinese Market: Who are the Players?
When Volkswagen proposed in the 1980s to build Audi cars in China for the use of state officials, the German automaker may not have fully appreciated the advantages of such a venture.

Nearly two decades later, Audi outsells its German rivals Mercedes-Benz and BMW by a wide margin in China. Its A6 sedan is the best-seller in its class, as China's rising entrepreneurs recall powerful Communist Party functionaries speeding past throngs of bicycles in black, chauffeur-driven Audis.

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Cracking the Chinese Market: Who are the Players?



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BMW530iBMW530i - 12/5/2006 12:49:41 PM
+1 BoostDrop the Boost Up the Boost
Germans = prestige & pricey

Japanese = price advantage

Americans = price advantage

Koreans = price advantage

Chinese = dirt cheap copies

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paul3230paul3230 - 12/5/2006 3:41:47 PM
+2 BoostDrop the Boost Up the Boost
I agree with you..however I think Buick and Cadillac are pretty upper crust there


mkt1982mkt1982 - 12/6/2006 4:23:22 AM
+2 BoostDrop the Boost Up the Boost

Germans = prestige & pricey

Japanese = price advantage

Americans = price advantage

Koreans = "further" price advantage

Chinese = "more" "further" price advantage


AUTO_UNIONAUTO_UNION - 12/5/2006 2:39:18 PM
+2 BoostDrop the Boost Up the Boost
I agree with you.


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S4cabriofoxoneS4cabriofoxone - 12/5/2006 11:57:08 PMView My AgentSpace
+1 BoostDrop the Boost Up the Boost
"Buick is Da Bomb, Audis are not"

LOL!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!

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chewychewy - 12/6/2006 1:08:34 AMView My AgentSpace
+1 BoostDrop the Boost Up the Boost
Audi and VW are doing very well in China already and are positioned very well into the future.

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Homer008Homer008 - 12/6/2006 10:15:43 AM
+1 BoostDrop the Boost Up the Boost
I had no idea! German car fans been bolstering about sales in China for years..wow, exaggeration!!!!!

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