3 Votes

Boost it!

Ford's global lineup to get new 'One Ford' look

dannyboy2 submitted on 9/17/2007 Official Bell & Ross Timestamp: 9:43:26 PM

2 user comments | Category: Misc News | Source: | SOURCE: www.motorauthority.com

Tag Link: Ford

As part of its cost cuttings efforts Ford will be reducing the number of models it develops for unique markets and will instead offer a single global product with tuning and equipment levels suited for local tastes.

The new system, however, will only affect global models, which means North American icons such as the F-150 pickup, Mustang and large SUVs will retain their individuality.

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dannyboy2

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User Comments

dumpsty

It makes sense. It's a formula that VW, BMW, Porsche, Mercedes, etc. have been using. Make brand with a unique design and sell it globally. It costs money to make a diferent design for each market. But the main problem is having too many brands.

— dumpsty (View Profile)

Posted on 9/18/2007 10:28:28 AM | reply to this comment | Votes: 1   

Murcielago_LP640

Ford should just use its Euro design studio to create all of its cars. I never see Europeans wishing that they sold US Fords here. I have seen it the other way round though.

— Murcielago_LP640 (View Profile)

Posted on 9/18/2007 5:03:41 PM | reply to this comment | Votes: 3   

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