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In Dearborn, the mantra is "One Ford.

"

At General Motors, it seems to be "One Key."

And in its recall-induced quest to strip customers' key chains of any dangling tchotchkes that could help jostle or bump the ignition out of position, GM has raised the alarm about something many dealerships have been giving customers for decades: promotional key tags.

"GM is requesting that dealers no longer place rigid items, such as leather or plastic tags, on vehicle key rings," the automaker wrote in an "urgent" notice that it said applies to all vehicles.

The warning perplexed Grant Stoddart, CEO of Sharp Performance USA, which sells millions of leather and metal key tags to dealers every year.

"GM is requesting that dealers no longer place rigid items, such as leather or plastic tags, on vehicle key rings."



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GM Tells Dealers No More Key Rings

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