Unless you've been on safari on the planet Venus, it's next to impossible that you've missed the news that the car business (SUV's/Truck in particular) is REALLY bad right now.
But what you all don't realize is truly HOW BAD it is.
So let us net it out for you.
If you own an SUV or a Truck right now, particularly a full size American piece of iron, YOU are SCREWED!
If you DO you probably don't want to read any further into this article.
Because this is the part where we tell you HOW screwed you really are.
You won't see this on KBB or Edmunds for another 6 months or so because their teams heads are so far up their asses and couldn't spot a trend if it hit them like a 2x4, upside the head.
But that's ok.
If they weren't so brain dead, we wouldn't have a business.
So a sincere thank you from all of us at AutoSpies.com. We TRULY owe you.
Ok, the envelope please....
Agent 001,
Q: HOW BAD is it?
A: My good bud from the old MP3 days, JR, sends me this little email that says...log on to the Manheim auction site and check out the results from last week's Southern California dealer wholesale auction.
He says you just wont believe it.
So I ping back, dude, just looked two weeks ago and it didn't look so bad.
He says, listen to me, you NEED to see this...it's like a black Monday for the wholesale auto industry.
So, I wiggle my fingers on the keyboard and start looking around at the results.
HOLY S _ _ T!!!!!!
Guess what?
That loaded brand new 2007 GMC Sierra pickup or Ford F-150 your friend got the 'great deal on' before the 08's hit....You know, the one that listed for $50G's that they STOLE for $8g's off sticker AND got 0% financing?
The one that only has about 12k miles on it and KBB and Edmunds say is worth $35k wholesale...
As of last week's dealer wholesale auction, those bad boys are worth about $18G's!!!!!!!!!!
WOW!!!!
Your neighbor is not only getting hosed at the pump at 12MPG and with 4 buck gas, now they are $20G's + underwater on that 'Ford Tough' truck.
Sorry to be the bearers of bad news (in this case REALLY bad news) but if we don't show the world what's really happening out there, our ad strangled competitors certainly won't.
And to add insult to injury, it's only going to get worse before the end of the year.
NEWS FLASH: The value of the lifeblood of the American automotive business has SUNK.
As they say... LIKE A ROCK!
But in the words of those high paid auto execs less than 12 months ago, people don't really care about gas prices or even know what MPG they get! ;)
YEAH, Riiigght!
Time to give them another bonus! LOL!
2008 AutoSpies.com Father's Day and Grad's Gift Guide