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Honda Sales Nose Dive 20% In September - Acura Sales Implode 27.5%

American Honda Motor Co Inc posted September vehicle sales of 96,626, a decline of 20.9 percent compared to September 2007 results. American Honda year-to-date sales of 1,180,583 represent a 1.1 percent decrease.

"This September was an incredibly volatile month for Wall Street," said Dick Colliver, executive vice president of sales for American Honda. "Obviously, no one is immune to market shifts as dramatic as we have been seeing."

Honda Division posted September sales of 86,629, a decline of 20.0 percent versus September 2007. Honda total car sales decreased by 18.5 percent to 50,611. Honda light truck sales decreased 22.0 percent to 36,018. The Fit achieved a September record of 6,515, up 48.7 percent in its first full month available as a completely redesigned 2009 model.

The Acura Division posted sales of 9,997, a decrease of 27.5 percent compared to September 2007.

*The daily selling rate is calculated with 24 days for September 2008 and 25 days for September 2007. The year-to-date daily selling rate is calculated with 230 days for 2008 and 230 days for 2007. All percentages represent the daily selling rate.

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Honda Sales Nose Dive 20% In September - Acura Sales Implode 27.5%



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LyallLyall - 10/1/2008 2:25:13 PM
+4 BoostDrop the Boost Up the Boost
About time Acura renamed its cars Integra and Legend. Once again.

And changed that HORRENDOUS, SMIRKING grill front face. HIDEOUS.


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monkeyrunmonkeyrun - 10/1/2008 3:32:14 PM
+5 BoostDrop the Boost Up the Boost
The Integra (aka RSX) is no longer sold by Acura.


SpectatorSpectator - 10/1/2008 2:30:58 PM
-2 BoostDrop the Boost Up the Boost
Car sales plummeted in September...gee I wonder why ;-)

reply to this comment
0to600to60 - 10/1/2008 10:59:38 PM
0 BoostDrop the Boost Up the Boost
Actually Acura did very well this month considering the market. While other auto makers were down just slightly or reporting gains, they were deep in the red. Now that all other automakers are down 20-30 +/- a few percent, you would expect Acura to continually show figures that are far below everyone else. If you factor in the market and lets say add 20-30% to everyones figures, Acura actually improved. Good job Acura. Maybe its the TSX. There product lineup sucks.


budfrogS4budfrogS4 - 10/1/2008 2:31:36 PMView My AgentSpace
+7 BoostDrop the Boost Up the Boost
Implode, crater, free fall, plummet...009, you're going to run out of words to use to describe automotive sales...

reply to this comment
topneurotopneuro - 10/1/2008 2:37:09 PM
+6 BoostDrop the Boost Up the Boost
Toyota is doing worse than Honda/Acura and Hyundai.

http://www.marketwatch.com/news/story/toyota-reports-september-sales/story.aspx?guid=%7B6DF9FB60-E746-4639-82EC-A9CC1BB86854%7D&dist=hppr


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truckmantruckman - 10/1/2008 2:47:41 PM
+2 BoostDrop the Boost Up the Boost
A reflection of the economy not quality.

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truckmantruckman - 10/1/2008 4:12:56 PM
+1 BoostDrop the Boost Up the Boost
NItePhireNItePhire - 10/1/2008 6:11:37 PM
-1 BoostDrop the Boost Up the Boost
I hope who ever bought the RSX didnt pay full price.lol

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