The Hyundai Genesissedan won’t launch in the U.S. until later this summer but Hyundai says that dealers have already presold 700 units of its luxury car along with more than 20,000 customers who have expressed interest in the car.
Hyundai will spend more than $80 million on a marketing campaign for the new Genesis - the most it has spent to launch any vehicle in the U.S. The Korean automaker plans to sell only 30,000 in the first year with pricing to be between $30,000 and...
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