Is Volkswagen really in discussions to buy Fiat Chrysler Automobiles?
Now there's a deal that would reshape the global automotive landscape -- and quickly.
And consider the consequences for Sergio Marchionne's resurgent Chrysler Group, which has just embarked on a strategy to radically grow sales by the end of the decade.
If it happens -- and the parties do deny the report by German business publication Manager Magazin -- it's because the fixations of Ferdinand Piech may line up perfectly with the needs of the family that controls Fiat Chrysler.
A source inside the VW supervisory board chairman's inner circle says Piech has a grand plan that goes beyond his success in building Europe's No. 1 automaker. He envisions a global giant second to none and wants to revive the fabled German brand Auto Union as the name of the holding company.Read Article