The release of the all-new 2008 Pontiac G8 is approaching.
I just read an Edmunds article where they tested the car. It seems like GM really delivered a great ride with this one, with a 0-60 time of only 5.3 seconds.
The more i look at the G8 however, i can't help but think that GM missed a huge opportunity to make itself more efficient. This same car could easily have been badged and marketed as a Chevrolet. This could have been the new Impala SS.
What is the point in using this car to save Pontiac? Other than the G8, all Pontiac sells is rebadged Chevrolets. Pontiac is superfluous. Chevrolet can perform perfectly well as the value and performance brand (e.g. Corvette.)
Why hang on to the current FWD Impala when they have the Malibu? Why use the G8 to keep Pontiac alive when the Chevy brand is stronger, and could use more good product to keep the momentum positive?
Let me know what your thoughts are.