If there's one thing that we know for sure, it's that luxury car buyers aren't that interested in premium hybrids.
Actually, one could argue they're not interested at all.
It's not like you see the BMW ActiveHybrid 7, Mercedes-Benz S400 Hybrid, Lexus LS600hL, Porsche Panamera Hybrid floating around in droves. They're incredibly rare.
Now, here's where things get a bit tricky. Audi has introduced a diesel A8 for the 2014 model year. And the reason why it's a tricky situation is because the diesel is an unproven motor choice for this high caliber buyer. While the Q7 sport-utility vehicle sells a mix of around 50 percent gasoline models and 50 percent TDIs, the luxury sedan market is another game.
Taking this into consideration, it's really anyone's guess. But we've decided to come to you so YOU could weigh in first. It's time to put your neck on the line:
Will diesel large, luxury sedans sell BETTER or WORSE than their hybrid counterparts?
What say you, Spies?
Audi announces pricing and fuel economy for 2014 Audi A8 L TDI® clean diesel
Pricing starts at $82,500 for the first ever 2014 Audi A8 L TDI® clean diesel with an EPA estimated fuel efficiency of 24 city/ 36 highway/ 28 combined MPG
The Audi A8 has set new standards for the luxury sedan in terms of interior and exterior design, technology, performance and efficiency. Now equipped with the new 3.0 liter TDI clean diesel engine, the 2014 Audi A8 L TDI represents a dramatic expansion of the flagship sedan and the first of four new TDI models to be introduced this year.
Starting at $82,500, the A8 L TDI clean diesel, with quattro® all-wheel drive, makes a powerful statement in achieving the best fuel economy in its segment with an EPA estimated 24/ 36/ 28 mpg (city/ highway/ combined), while at the same time generating an impressive 240 horsepower, 406 lb.-ft. of torque that seamlessly launches 0-60 MPH in 6.4 seconds.
For the 2014 Audi A8 L TDI, the package options were optimized to better reflect customer demand. The available Premium Package now consists of Audi side assist and pre sense rear, 22-way multi-contour comfort seats, font seat ventilation with massage and full LED headlights.
The A8 L TDI joins an expanding model line-up including the A8 3.0T, A8 4.0T, S8 4.0T and A8 W12. The A8 L TDI will be available in the long-wheelbase version only.
The 2014 Audi A8 L TDI will go on sale in early Spring 2013. Additional 2014 model year information and pricing for other models will be announced at later in the year.