U.S. sales of the Lexus HS 250h, the first dedicated hybrid-electric vehicle from Toyota Motor Corp.’s luxury division, are running below target with 1,076 deliveries in April, according to Ward’s data.
Lexus had hoped to sell 20,000-22,000 units annually in the U.S. but is on pace to deliver fewer than 14,000, having sold just 4,529 copies through April.
Since the HS went on sale in August, Lexus has sold 11,228.
Lexus tinkered with the volume target a couple of times before the car’s launch. The brand once called for annual HS 250h sales in the 25,000-30,000 range.
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