According to US motoring site Edmunds, the push is being led by Mazda engineers in middle- and senior-ranking positions, who believe Mazda would benefit from a rear-wheel-drive focused range.
The strategy would see Mazda producing more driver-focused cars with an emphasis on being fun to drive. The Japanese manufacturer would move away from mainstream front-wheel-drive models like the Mazda3 and Mazda6, and follow the likes of the MX-5 and RX series.
Currently, no mainstream Japanese manufacturer has a rear-drive-biased range, so the strategy would help Mazda stand out. Lexus and Infiniti manufacture several rear-wheel-drive model lines but do not compete directly with Mazda.
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