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Mazda Scores an 11.0% Sales Increase for August
Mazda North American Operations
(MNAO) today reported its best August since 2003 with U.S. sales of 24,762
units, accounting for an 11.0 percent increase versus the same period last
year. Year-to-date sales of 203,298 are up 7.6 percent year-over-year.
Leading the sales charge were the MAZDA3 and CX-7, both of which
reported double-digit sales increases versus last August. With no customer
cash and only minimal lease and finance support, MAZDA3 celebrated its best
August since launch with sales of 10,511 units, accounting for a 51.1
percent increase versus last year. August also marks the fourth straight
month MAZDA3 sales have eclipsed the 10,500 unit mark. For the year, MAZDA3
sales are up nearly 25 percent.
Mazda's CX-7 continues to post strong sales in the highly competitive
crossover SUV segment as it celebrated its best August since launch with
4,072 units, accounting for an 18.5 percent versus last year. Combined with
the three-row, seven-passenger CX-9, which reported 2,244 units sold this
month, year-to-date sales for Mazda's crossover SUVs total 42,114 units.
"As the summer heats up, so have Mazda sales," said Jim O'Sullivan,
president and CEO, Mazda North American Operations. "Smaller car companies
like Mazda are often more easily affected by the ups and downs of gas
prices, housing values and interest rates. That said, customers continue to
vote with their wallets and that has better positioned us to ride out the
peaks and valleys through the rest of the year and forward."
Mazda Motor de Mexico (MMdM) continues its string of impressive sales
with 1,448 vehicles sold, more than double August 2006. On a year-to-date
basis, MMdM reported 10,081 total sales.
Rounding out North America, Mazda Canada, Inc. reported sales of 8,646
units, accounting for a 4.7 percent decrease versus last year. On a
year-to-date basis, however, sales are up 10.2 percent with 64,038 units
sold.