Daimler AG is reporting today that in April, sales of the Mercedes-Benz, Maybach and smart brands totaled 90,900 new units (compared to 119,000 new units in April 2008), a decrease of 23.6 percent. As a result, year-to-date sales at Mercedes-Benz Cars now total 335,800 new units, down 23.3 percent when compared to 2008's four month ytd total.
Individually, sales at Mercedes-Benz dropped 23.4 percent for the month, down to 80,700 new units. To date, the luxury division has sold 296,700 new units, down 24.9 percent when compared to the prior year.
At smart, things were even worse in April, with the compact car division noting sale of 10,200 new units – a decrease of 25.2 percent when compared to last April. As a result, sales at smart have now reached a total of 39,100 new units through the first four months of the year, a decrease of 8.4 percent when compared to the prior year.
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