When the next 6-series appears somewhere down the road as a 2010 or 2011 model there will be a big difference in the way the model is marketed.
Sources tell the Spies that BMW has identified there are two differnent customers for the 6.
A luxury buyer and a sport buyer.
So the next 6 will get two models (luxury and sport) and the distinction between luxury and sport will show a marked difference.
With the current model you can get a sport package but it does not alter the design enough for the current customers being focus grouped.
The Spies think this is a great idea and we think this is going to be one of the key trends in the luxury market going forward.
We believe you will see it on cars like the next E-Class, 5-Series, Lexus GS and others.
And by the way, we're told the next 6-series is basically a 2-door version of the CS concept that was shown in Shanghai.
And thats a good thing.
2008 San Diego Auto Show Photo Gallery
2008 Detroit Auto Show Photo Gallery