Study: Women get ’turned on by engine sounds of Maseratis
omarrana submitted on 9/4/2008 Official AutoSpies Timestamp: 3:30:25 PM
23 user comments | Category: New Cars | Source: | SOURCE: www.egmcartech.com


In an interesting (you might be thinking pointless, but that really depends) study, a British Insurance company found out that women are actually sexually aroused by the sounds coming from the engine of a Maserati, Lamborghini or Ferrari.
Hiscox (we’re guessing the name of the insurance company had something to do with the study) Insurance company gathered female and male volunteers and played a 20-minute clip of each car being revved.
Following the test, researchers collected the saliva of the volunteers. Testing for testosterone levels, the researchers found that women had quite a ’significant’ increase in their testosterone level when listening to a Maserati - men showed a...
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