The 2010 Hyundai Equus sedan

Smokefreak, your favorite brand's got it going on, this is a damn fine looking automobile. Depending on fit/finish and final price point, this is a respectable contender. Is something like this your style?

— Kthorn (View Profile)

Posted on 1/4/2009 1:31:25 PM | reply to this comment | Votes: -2   

Actually the Equus is above the Genesis and Grandeur (Azera) in Korea. It is Hyundai's flagship. Equus>Genesis>Grandeur (Azera)>Sonata>Avante (Elantra)>Verna (Accent)>Click (Getz)

— onetime (View Profile)

Posted on 1/5/2009 3:40:31 AM | reply to this comment | Votes: 1   

I agree replace the Azera, those things are a painful reminder of the way they "were"

— db350z (View Profile)

Posted on 1/4/2009 9:59:39 AM | reply to this comment | Votes: 1   

This car looks like it will be positioned above the Genesis.

Azera vs. Lexus ES, Toyota Avalon, Buick Lucerne

Genesis vs. Lexus GS, BMW 5, Mercedes E

Equus vs. Lexus LS, BMW 7, Mercedes S

The next logical step for the company would be a hybrid/diesel/alternative energy ONLY model and a serious entry level sport sedan to go head-to-head with the BMW 3 series, Mercedes C classe and Lexus IS sedans.

I could see a German engineered/inspired Sonata with more style, performance, and passionate design (a la Volkswagen CC) in their lineup in the near future.

— Intensity007 (View Profile)

Posted on 1/4/2009 10:30:37 AM | reply to this comment | Votes: 2   

Why does the brand symbol looks like a Honda?
The H doesn't seem to be italic

— DoctorC (View Profile)

Posted on 1/4/2009 11:16:44 AM | reply to this comment | Votes: 2   

Impressive.

— 100tnega (View Profile)

Posted on 1/4/2009 11:40:51 AM | reply to this comment | Votes: 2   

That's original.

No thanks.

— EL34 (View Profile)

Posted on 1/4/2009 12:16:32 PM | reply to this comment | Votes: -1   

looks nice overall. The Dodge Charger like crease line in the rear fender is getting very popular, BMW CS concept also had similar crease line. LS like exhausts and big rims are nice too.

JUGNU

— JUGNU (View Profile)

Posted on 1/4/2009 12:23:32 PM | reply to this comment | Votes: 2   

The rear (tail lights) are similar to the Nissan Maxima's

— 0to60 (View Profile)

Posted on 1/4/2009 1:18:09 PM | reply to this comment | Votes: 2   

Having seen pics of the old/existing Equus and now seeing the sketches of this new gen Equus, I am confident it will do well in the US.

I don't think Hyundai is openly trying to undercut their intended competition on price points, but the new Equus should make the competition nervous. Hyundai will again gain some market share through this vehicle as they have done with the Genesis.

— dumpsty (View Profile)

Posted on 1/4/2009 2:08:05 PM | reply to this comment | Votes: 3   

You really are smoking crap to believe what you are saying.

— david999 (View Profile)

Posted on 1/4/2009 10:10:07 PM | reply to this comment | Votes: 0   

This is one of the most confusing posts ever.

XG became Azera, which is why it's the Genesis, which is unrelated?

— S4cabriofoxone (View Profile)

Posted on 1/4/2009 5:05:09 PM | reply to this comment | Votes: 1   

The V8 from Mitsubishi wasn't crude, it was advanced all-aluminium, quad-cam, 32V engine with gasoline direct injection pioneered by Mitsubishi, in fact anything that was technologically advanced in Hyundai's came from Mitsubishi, previous Hyundai Equus(Hyundai largest and most luxurious sedan) was designed by Mitsubishi and it was rebadged Mitsubishi Proudia, Hyundai also manufactured partially Proudia in Korea for Japanese market due to economic reasons.
http://www.sae.org/automag/globalview_03-00/04.htm

— abcd (View Profile)

Posted on 1/5/2009 9:24:55 AM | reply to this comment | Votes: 1   

Isn't it going to be called the VI?

— Poom (View Profile)

Posted on 1/4/2009 3:43:36 PM | reply to this comment | Votes: 3   

First I want to congratulate Hyundai for continuing with the improvement of their cars and making better looking cars every generation.

Secondly, to Hyundai is on the same league with Lexus is a April Joke. Hyundai need to come out with a Luxury name plate that what Toyota did and came up with Lexus.

Third, Lexus has been around for almost 20 years now and has prove it to the competition that they can hang with the.

Fourth, no has beat Lexus in the realiability and luxury department as of yet. When the Lexus LS first came out they compare to a $1+ millions jet.

Fifth, of course the Hyundai has to sales it cars cheaper than Lexus, Infiniti, BMW, MB, and Audi. In order to steal sales or customers away from the above mention brands.

Lexus started out the same way, selling cars that is just as good in the performance or better than their competition at a lower price. And raising their rates with each Generation as the gain enough customers.

Once Hyundai gain enough demand or sales enough cars I think they will raise their rats as well.

But Good Job Hyundai!

— Lexus (View Profile)

Posted on 1/4/2009 5:17:10 PM | reply to this comment | Votes: 1   

Sorry for the grammar error, I tend to type faster than I can think.

It rates not rats,ect...

— Lexus (View Profile)

Posted on 1/4/2009 5:47:19 PM | reply to this comment | Votes: -1   

Say whatever you want about a Hyundai but Hyundai's taking strides in the auto industry. The next Sonata and this Equus will be handsome looking cars. Hyundai's stepping out of their realm and taking charge!.

Never say never because Hyundai is for real and there here!.

Deboost me but before you do, remember what Hyundai was prior to the Genesis, nothing. Look at their cars post-Genesis.

— Agent63 (View Profile)

Posted on 1/4/2009 9:02:57 PM | reply to this comment | Votes: 4   

this car is hot but lets see the real one if it comes 90% close to this rendering then they have a winner

— B7FAN (View Profile)

Posted on 1/5/2009 7:45:43 AM | reply to this comment | Votes: 3   

Great looking car that if brought to the US will undoubtedly slot above the Genesis. The front is a little bit too S class for me though....

— hyundaifansdotcom (View Profile)

Posted on 1/5/2009 12:51:44 PM | reply to this comment | Votes: 2   

[img]http://www.hyundai-blog.com/wp-content/uploads/2009/01/2010-hyundai-equus.jpg[/img]

I like it but I'll take the Genesis for now. It's available and I plan on getting one soon.
[IMG]http://i43.tinypic.com/2ngsqh0.jpg[/IMG]

— ttango1 (View Profile)

Posted on 1/8/2009 10:39:03 PM | reply to this comment | Votes: 1   

Hyundai has proven that nobody copies Japanese cars as well as the Koreans.
Honda already has a car like this out, it's called the RL except the roofline isn't as raked.
http://image.automobilemag.com/f/multimedia/photo_gallery/8057096/0802_08c+2009_acura_RL+rear_three_quarter_view.jpg

It looks like an '08 TL and RL merged. I also see hints of BMW and Lexus in there for good measure.

— huu76 (View Profile)

Posted on 1/8/2009 11:02:36 PM | reply to this comment | Votes: 1