Once upon a time, all an auto maker needed to succeed in the U.
S. was bullet-proof quality and good recommendations fromConsumer Reports magazine.
Beginning in the 1970s, after being disappointed for years by sloppily built products from Detroit, buyers of mainstream vehicles were hungry for practical cars that were bolted together properly and held their value.
Even when it comes to luxury vehicles, during the past two decades, a large percentage of U.S. buyers have favored refinement over style, quiet cabins over character.
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