The latest report says that the 2010 Toyota Prius, which was offered for sale eleven days ago, has received sufficient orders to validate an increased monthly production rate of 8,000 units. The 2010 Prius sold enough cars on the first day easily outselling the Honda Insight.
The Japanese carmaker said that they have already received no less than 80,000 orders, making their target of 400,000 units worldwide well within reach. This is good news for the Japanese carmaker who is still intending to wage an all-out price war against the Insight through its first-generation Prius. It is anticipated that both cars will receive a boost in sales, especially with government incentives for hybrid car buyers. The initial monthly target was 42,000 to 43,000 units, but that has now been upped to 50,000 units. The increase, which Toyota said was placed to accommodate the increasing demands, is a sure sign that pre-set goals were overshot.
Read Article