Tag Links: toyota, prius

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As the hybrid lineup grows, Toyota Motor Corp. faces a marketing dilemma on how to manage the Prius brand. According to executives, its subline of Prius-badged vehicles would reach the limit when the plug-in version and the Prius C subcompact are launched next spring to join the regular Prius and the Prius V

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Toyota: Too many Prius models may hurt the brand

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