Don Esmond, Toyota U.S. senior vice president, on Thursday said incentives will be extended beyond April 5, but he declined to divulge details.
"As we do on a on monthly basis, we'll take a look at the current market, (and) what our competitors are (doing)," said Esmond. "We need a little bit of a kick-start to kind of get the market in our direction and we'll continue. We're not going to walk away from our customers."
On Wednesday, Toyota U.S. brand sales chief Bob Carter, speaking about sales incentives, said, "Why would I change? I would have to have my head examined to change these programs."
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