We all know the Germany luxury automakers BMW, Audi and Mercedes-Benz are in the middle of a heated race to go downmarket and offer cheaper and more affordable vehicles than ever before potentially causing a huge increase in sales and opening the brands to a newer generation of younger and less-affluent customers that previously only dreamed of driving a car with a prestigious nameplate. The BMW 1-Series, Audi A3 Sedan and Mercedes-Benz CLA all hope to accomplish these goals for their respective brands.
At the same time, the German luxury stalwarts want to expand their lineups to include every possible variation of a sedan, wagon, allroad, or four-door coupe. They want buyers to have a seemingly endless choice of ride height, cargo space and head/legroom.
Enter BMW's 3-Series Gran Turismo (GT).
The 3-Series GT follows in the footsteps of its 5-Series Gran Turisom sibling, which was a rather unsightly vehicle that attempted to combine the look of a sedan, with the cargo capacity of a wagon and the elevated seating position of an SUV. Attempting to blend all of those characteristics into one package was tough and the shape was rather unsightly. The 5-Series GT has been a sales disappointment since its introduction at the 2009 Geneva Motor Show
Automobile Magazine (as well as Motor Trend) can't seem to figure out where exactly BMW's 3-Series Gran Turismo is supposed to fit in BMW's lineup of seemingly countless body variations. Consequently, the magazines wonder if a market even exists all.
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