As a person who has owned over 70 cars in the last 30 years I've learned a few things. That everything goes in cycles.
Just because i USED to be A Mercedes guy, didn't mean I would be one for life.
I have had a love hate relationship with just about EVERY car manufacturer I've been involved with.
And throughout the years, every dog has his day and you can be CERTAIN, NONE OF THEM get to the top and stay there forever.
Just when one seems invincible, they start to get arrogant and make mistakes like forgetting what got them there.
Want a real world example?
Let's look at BMW.
As you know I'm a fan of the brand and have owned quite a few including a 2014 X1 X-Line currently.
But as sure as I sit here I see them making multiple mistakes and in my opinion are slipping.
What kind of mistakes?
Can you say 5GT, 3GT for a start?
Plus, add extremely lukewarm restyles of the X3 and X5 and NO GL competitor.
All the while companies like Land Rover are hitting grand slams with Evoque, Audi with A7/A8/R8, Mercedes with new S, CLA, GLA, GL, etc., etc. etc..
Now I'm disappointed with some of the moves I'm seeing with BMW but I don't hate them. I just think they can do MUCH better.
And don't get me started with Infiniti...
The funny thing is the recipe is so simple and never changes.
Make a gorgeous product LOADED with testosterone and you have a winner.
So why do so many auto companies see this unfold before their very eyes and not act accordingly?
Well, that's the question for the ages and our question today for all of you.
Which auto manufacturers, brands and vehicles to you hate MOST, right now and what would you tell their execs if you could???
Spies, discuss...