These days, it's clear that all automakers have to be competitive on all fronts. It's tough for an automaker to survive on one volume product. That's because buyers are not nearly as loyal as they were previously, with good reason, of course.
Now with specific manufacturers sweetening up deals by covering maintenance over the course of vehicles' warranties and all-new emerging niche products, you'll see consumers jump ship quicker than a speeding bullet.
This had the Agents thinking.
WHICH premium automaker has the WEAKEST product portfolio in dealers RIGHT NOW?
Although we've seen BAD cars sell in large numbers, that doesn't always mean it is sustainable. And if there's a slew of bad products in a company's lineup, its time will come when buyers start looking elsewhere for the best-in-breed vehicles — or the cheapest.
Though I used Lincoln in my cover image, we're open to hearing ANY of your suggestions! I have a couple more in mind, but I'll reserve them for the comments. :)