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Toyota and Jeep aren't what we'd consider likely rivals as the former caters to a plethora of segments, including space vehicles, while the latter is primarily focused on versatile off-roading products. That's not to say that Toyota can't hold its own through a small Overlanding expedition, especially with the likes of its new Tundra and Sequoia.

The Jeep Grand Cherokee is one of the younger products to join the company's arsenal but it benefits from a deep heritage of intense off-roaders, not unlike the favorable history of Toyota. The head of the brand's product marketing department, Jeff Ellsworth, believes that despite the Japanese brand's efforts in the segment, it will never be able to match the off-roading capabilities of a Jeep.



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Jeep Marketing Head Claims Toyota Will Never Match Brand In Off Road Performance

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