At the 2024 New York Auto Show, Hyundai revealed two new facelifted products: the 2025 Hyundai Tucson (along with the Hyundai Tucson Hybrid) and the 2025 Hyundai Santa Cruz. Both models offer a rugged XRT trim level, and speaking with Senior Design Manager of Exteriors For Hyundai, Brad Arnold, CarBuzz learned that more off-road-focused models are still to come.
"XRT is becoming a bigger emphasis for us. We've seen what N has done for our brand and the perception, and how people look at Hyundai as a brand just because N and N Line exist. We want the same effect to occur with XRT," Arnold explained.
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