VIDEO: HEAR The INSANE Lamborghini Veneno's V12 Fire UP

Making its debut at the 2013 Geneva Motor Show, the Lamborghini Veneno, which is based off the LP-700-4 "Aventador," is a particularly vivacious celebration of Lamborghini's 50th anniversary.

It certainly doesn't make apologies for its brute-ish styling nor does it hide its Italian background.

With only three to be produced for public consumption — four including this example, which will be housed in the Lamborghini archives — it's safe to say these will be treasured monsters. From what we've heard the three production cars will be produced in red, white and green. This dark silver example is the one and only.

I haven't heard it power up or rev so when I ran across this video, I knew I had to share it with you. Equipped with a V12 motor, it sounds like a symphony of evil.

But I do have to say, it must suck being the guy that has to load this multi-million dollar vehicle onto the truck. Little room for error.


I had the super-rare opportunity to film 4.5 million US dollars Lamborghini Veneno powered by a 6.5 liter V12 engine that produces 750hp.

In this video you can see at the beginning some exterior and interior shots of the car, then you can hear its noisy V12 engine starting up and revving while being loaded on a truck!

Enjoy these extremely loud exhaust notes!