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Johan de Nysschen, president of Audi of America, says that ultimately Audi sees itself as selling 20 to 25 percent of its vehicles in the United States with diesel powertrains. For the Audi Q7  crossover, Audi's first diesel here, diesel penetration is 35 percent, he said, and the brand ran short of diesels during model-year changeover.

The share is even higher for the A3 TDI subcompact, he added.


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High Adoption Rates Prompt Audi To Expand Future Diesel Models

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