Sales of new cars, trucks and buses in Japan have dropped another 9.4% in June, the 14th straight month of decline. Industry giant Nissan saw its 21st month of declining sales and Subaru, which fared the worst, saw its sales drop for the 23rd month in a row. Even global powerhouse Toyota saw a decline in sales for the 10th straight month despite the introduction of several new models.
Analysts are predicting a turnaround in coming months, reports Reuters, and place most of the blame on a lack of new product. Despite the flagging sales, production numbers in Japan increased for the first time in five months but this was due to strong demand from overseas.
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