While developing BMW’s Efficient Dynamics technology is hurting the company’s financials, executives plan to spend more on BMW’s green plan since it gives it a huge competitive advantage over rivals like Mercedes. CFO Stefan Krause said that the cost of developing the Efficient Dynamics program had hit the company hard in the second quarter.
Research and development costs increased by 40 percent to €835 million, while net profit fell 4.3 percent to €753 million...
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