GM is planning to reposition Buick as an affordable luxury brand with the help of a host of new Chinese designed vehicles. China has quickly become Buick’s number one market globally and execs are hoping to mimic that success back home in the US by introducing a totally revamped lineup. The recently revealed Riviera concept car that starred at the Shanghai Auto Show was created at GM’s new design center in China and is said to reveal the new global look for Buick’s future models.
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