Citroën is unveiling C-Cactus at the 2007 Frankfurt Motor Show. This ingenious concept is a new take on vehicle design, centered on essential values. The Marque's ambitious aim is to market an ecological hatchback with cheerful, attractive styling, equipped with a hybrid HDi drivetrain and sold at the same price as an entry-level C4.
To square this complex equation, Citroën is exploring new forms of design. It has decided to abandon features that are not essential to comfort and to focus instead on technology, styling and equipment that are positive, ecological and valued by users.
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